Head-to-Head Comparison

OpenAva vs HubSpot

HubSpot is great — until you see the invoice. OpenAva gives you the same CRM, marketing, and sales tools at 1/40th the price. No per-seat charges. No module upsells. AI included.

Price (5 users)
HubSpot $1,200+/mo Sales + Marketing Hub
vs
OpenAva $20/mo Flat pricing
Users
HubSpot Per-seat $15-50/user/mo
vs
OpenAva Unlimited No per-seat charges
AI
HubSpot $3,600+/mo Enterprise only
vs
OpenAva Included All plans
Feature by Feature

Detailed comparison.

Every feature. Side by side. No marketing fluff.

Feature OpenAva OpenAva HubSpot
Monthly price (5 users) $20/mo flat $250+ (Starter), $800+ (Pro), $3,600+ (Enterprise)
Users included Unlimited Per-seat ($15-50/user)
Contact records 25,000 (Plus) 1,000 (Free), 15M (Starter+)
Sales pipeline Included Included
Email sequences Included Professional ($800+/mo)
Lead scoring Included Professional ($800+/mo)
Marketing automation Included Professional ($800+/mo)
A/B testing Included Professional ($800+/mo)
Custom objects Included Enterprise ($3,600+/mo)
Workflow automation Included (Plus) Professional ($800+/mo)
Call tracking Included (Plus) Not included (need add-on)
AI features Included Enterprise ($3,600+/mo)
Identity verification Included Not available
Invoicing Included Not included (need QuickBooks)
HR module Included Not available
Bilingual EN/ES Native Limited
API access Included Included
Contract required No Yes (annual)
True Cost

What you're really paying.

HubSpot's real cost for a startup with 10 users.

HubSpot 10-person team
Sales Hub Professional $450/mo
Marketing Hub Professional $800/mo
10 paid seats $500/mo
Monthly total $1,750/mo
Annual cost $21,000/year
vs
OpenAva Same 10-person team
Plus plan (everything included) $20/mo
Additional seats $0
AI features $0
Monthly total $20/mo
Annual cost $240/year
Your annual savings $20,760 That's 87x less. Reinvest it in growth.
Being Honest

What HubSpot does better.

We respect HubSpot. They pioneered inbound marketing. Here's where they still lead:

  • Larger integration ecosystem 1,500+ integrations vs our 43. If you need a niche connector, HubSpot likely has it.
  • More mature reporting Their dashboard builder and custom report engine have years of polish.
  • Larger template marketplace Email templates, landing pages, and website themes — a bigger library.
  • Brand recognition and community HubSpot Academy, certifications, and a massive user community.
Our Advantages

What OpenAva does better.

Where we win — and why startups are switching:

  • 40x cheaper for the same core features $20/mo vs $800+/mo. The math is simple.
  • Unlimited users — no per-seat tax Add your whole team without watching the bill climb.
  • AI included at every tier Not locked behind Enterprise. Platform AI ships with every plan.
  • Call tracking built-in No need for CallRail or a separate tool. DNI, attribution, recording — all included.
  • Identity verification No competitor offers built-in ID verification. US + Mexico support.
  • HR, real estate, invoicing modules Modules HubSpot doesn't have — no extra tools needed.
  • BYOK AI for agencies Bring your own API keys. Zero markup on AI usage.
  • Bilingual EN/ES native Built for US and Latin America. Full Spanish interface, not just translations.
FAQ

Frequently asked questions.

Can I switch from HubSpot to OpenAva?

Yes. OpenAva supports CSV import for contacts, companies, and deals. Most teams migrate in under an hour. We also offer free white-glove migration for Plus and Enterprise plans — we will move your data, recreate your pipelines, and make sure nothing gets lost.

Does OpenAva have a HubSpot integration?

Not yet as a native two-way sync, but you can connect OpenAva and HubSpot via our API or through Zapier/Make. Most customers fully replace HubSpot rather than run both side by side.

Is OpenAva as reliable as HubSpot?

OpenAva runs on Cloudflare's global edge network with built-in redundancy across 300+ data centers. Our API is served from the same infrastructure trusted by Fortune 500 companies. Uptime has been 99.9%+ since launch.

What features does HubSpot have that OpenAva doesn't?

HubSpot has a larger ecosystem of third-party integrations (1,500+ vs our 43), a more mature reporting/dashboard builder, a bigger template marketplace, and stronger brand recognition. If you rely heavily on niche HubSpot integrations, check our integrations page first.

Why is OpenAva so much cheaper?

Three reasons: (1) we run on Cloudflare Workers instead of expensive cloud infrastructure, which cuts our hosting costs by 90%, (2) we don't have a 5,000-person sales team to fund, and (3) we believe CRM software is overpriced. We pass the savings to you.

Pricing

Transparent. No surprises.

Flat monthly fee for Agency OS, unlimited users on paid plans, and transparent usage-based add-ons for websites, social, voice, storage, and API usage.

Free
$0 /mo
 

Explore Agency OS for client sites, approvals, and social. No credit card.

  • Up to 3 users
  • 500 client records
  • Platform AI (25K tokens)
  • Agency modules accessible
  • BYOK AI keys
Start Free * See pay-as-you-go add-ons and caps
Enterprise
$150 /mo
or $1,500/year (save 17%)

For agencies scaling client operations, usage volume, and governance.

  • Everything in Plus
  • 500,000 client records
  • AI Assistant (advanced)
  • Audit export & compliance
  • Priority agency support
  • Unlimited phone numbers
Start with Enterprise * See pay-as-you-go add-ons and caps

Founder's Rate — 40% off, locked forever

Our first 10 clients get Plus at $12/mo or Enterprise at $90/mo — locked for life.

Limited to 10 spots
40%
Pay-as-you-go transparency

Know exactly what grows as your agency grows.

Core plans stay flat and unlimited users stay included on paid plans. Website hosting, social publishing, storage, voice, API usage, and other usage-based services are priced in public before you connect anything.

Social posts 10-400 included

Plan and publish client content when campaigns are active, then pay only for additional posts.

Social accounts $4/mo per connection

Connect pages and profiles across Facebook, Instagram, LinkedIn, X, Pinterest, and Bluesky.

Managed websites $1-$2/site/mo

Run affordable client websites, staging sites, and Cloudflare-stack deployments.

Service Free Plus Enterprise Notes
Platform AI 25K tokens included 100K tokens included, 2x markup overage 500K tokens included, 2x markup overage Hard caps protect spend; paid plans cap usage at 2x-3x monthly limits.
Social Media Posts 10 included, $0.40/post overage 40 included, $0.30/post overage 400 included, $0.25/post overage Plan and auto-post to Facebook, Instagram, LinkedIn personal, LinkedIn pages, X, Pinterest, and Bluesky.
Social Accounts BYOK only, free Premium one-click connect Premium one-click connect $4/mo per social network page or profile connection. Bundles up to 50% off are available through [email protected].
Client Portals Included for trials Included for active clients Included with priority setup Give clients a branded place to review websites, approve social posts, and request safe content edits.
Phone Numbers $1/number/mo, max 2 $1/number/mo, max 10 $1/number/mo, unlimited Monthly flat rate per provisioned number.
Premium Email Campaigns Not available $2/1,000 emails, 10K/day and 10K/mo $1.50/1,000 emails, 20K/day and 20K/mo Managed infrastructure email for campaigns that need deliverability support.
Managed Websites Not available $2/website/mo, 5 included $1/website/mo, unlimited Client websites, staging sites, and deployments hosted on the Cloudflare stack.
Lead Enrichment (Apify) 20/day 50/day 100/day Per-unit enrichment with hard daily caps.
Records 500 hard cap 25K included, $2/1,000 overage 500K included, $1/1,000 overage Monthly record allowance.
API Operations 10K hard cap 250K included, $1/10K overage 1M included, $0.50/10K overage Monthly API operation allowance.
Storage 100 MB 2 GB 20 GB File attachments and documents.
Voice calls

Minute rates stay visible, with caps by plan.

Rates are based on Twilio's approximate $0.01/min base cost and may vary by carrier, region, and routing.

Usage Free Plus Enterprise
Inbound calls ~$0.022/min ~$0.018/min ~$0.015/min
Outbound calls ~$0.031/min ~$0.025/min ~$0.021/min
Monthly spending cap $10 fixed $50 adjustable $200 adjustable

Want bundled social connection or agency website pricing? Contact [email protected] for volume discounts up to 50%.

Built for agencies. Priced for lean teams.

Launch client work.
Keep the margin.

Websites, staging, Cloudflare deploys, social publishing, client approvals, and BYOK AI. $20/month flat with unlimited users on paid plans.